Food Flavors Market Report, By Origin (Natural, Synthetic), Type (Chocolate, Vanilla, Fruit & Nut), Application (Beverages, Savory & Snacks) and Geography- Global Market Share, Trend Analysis & Forecast

Food flavors are generally used to enhance the taste of food products. Flavour additives predominantly include natural and synthesized flavors. Unpreserved foods after dispensation and preserving incline to drop their flavor over time, which generates the need to use flavoring ingredients to aid conserve the flavor. The food & beverage industry requires flavors for various commitments such as new product development, add new product line, and modifying the taste of current product. High demand for new flavors from this industry and incessant modernization accelerate the growth of the food flavors market. Moreover, upsurge in requirement from the fast food industry is likely to provide growth opportunities in the food flavors market during the forecast period.

Market Dynamics- Global Food Flavors Market

Growing health concerns over intake of artificial ingredients and additives in food products has surged the need for natural and healthy elements in food products, which predominantly fuels the food flavors market growth. Moreover, growing demand for processed food & beverages with growth out of pocket expenditure, surged demand for exclusive flavors in numerous food applications, and increase in popularity of exotic flavors is anticipated to expand the market growth over the estimated timeframe. Moreover, food flavor producers have been implementing new technologies to produce better varieties of natural and artificial flavors to increase their stability and suitability. For instance, producing fruit flavors is a complicated task as the original taste and flavor is reduced during the extraction process, which makes it difficult to retain the original flavor. 

Major Developments:

McCormick and Blue Pacific Flavors agreed to launch better-tasting powdered drinks in January 2020. The aim was to provide high-impact, encapsulated flavour delivery in powdered beverages, confectionery and bakery products. The new Blue Pacific/McCormick FlavorCell products are likely to provide high aroma and full, multi-dimensional flavour delivery when compared to traditional spray dried flavours.

In 2017, Nestle India launched four local flavors of Maggi Instant noodles Amritsari Achari, Mumbaiya Chatak, Super Chennai and Bengali Jhaal. The products were initially sold on online marketplace Paytm Mall, before introducing them at retail outlets.

Food Flavors Market Segmental Overview

The study analyses global Food Flavors market based on origin, type, application and geography. 

• Based on origin, the market is categorised into Natural & Synthetic. The market for natural food flavors has enhanced with high acceptance among consumers in the recent years owing to surge in demand for exclusive & exotic flavors and uncommon flavor combinations, such as exotic & classical fruits.
• Moreover, harmful effects such as faintness, nervous system misery, fatigue, allergies, nausea, and others, can arise on account of the chemicals used in artificial flavors. Consequently, consumers prefer natural food flavour products over the ones comprising artificial additives or flavors. This fact is complementing the growth of the natural food flavors market. 
• The various type of food flavors include chocolate, vanilla, fruit & nut etc.
• The market finds application into Beverages, Savory & Snacks, Bakery & Confectionery, Dairy & Frozen Products and others. The savory & snacks segment is expected hold a major share of the global flavors market as high demand for ethnic, fiery, and exotic flavors is anticipated to come from this segment.

Food Flavors Market by Geography

Geographically, the market is studied for the key countries of North America, Europe, Asia Pacific and Rest of the World. Asia Pacific is likely to dominate the market with holding more than half of the market. This can be attributed to growing consumption of beverages, confectionery, dairy, and bakery products in the region. Economic development and rising out of pocket expenditure of populace in countries such as China, India, and Japan are likely to push the demand of processed, ready-to-eat food products, which accelerate the growth of the food flavors industry. Moreover, high demand for Asian authentic & exotic food flavors from the established markets such as Americas and Europe, permits growth of the Asia-Pacific food flavors market. 

Global Food Flavors Market-Key Players

The major players involved in this market are Symrise AG, Frutarom Industries Ltd., Givaudan SA, International Flavors & Fragrances Inc., Kerry Group PLC, Sensient Technologies Corporation, Takasago International Corporation, Firmenich SA, V. Mane Fils SA, Wild Flavors GmbH, Bell Flavors & Fragrances, Ogawa Flavors & Fragrances, Kerry and Huabao International Holdings.